For what other product lines do you plan to use Bluetooth LE Audio functions and features to improve future consumer experiences?
Xiaomi has launched its second-generation LE Audio products: Redmi K50, K50 Pro, Note 11T Pro, and Xiaomi 12 Pro Dimensity, with the Redmi Buds 4 Pro earbuds. In addition to audio and video, these products also support LE Audio and LC3 for high-quality voice call experiences and include significant upgrades, in terms of latency, to challenge the industry’s ultra-low latency record.
Xiaomi has been involved in driving the innovation and development of LE Audio. We are eager to implement more new LE Audio features into devices to offer consumers incredible audio experiences like never before. Xiaomi believes that LE Audio, including Multi-Stream Audio and Auracast™ broadcast audio, has a promising future for smartphones, smart TVs, smart speakers, Bluetooth headsets, wearables, and other devices.
Why is the standardization of Bluetooth audio transmission so important? What is the importance of Bluetooth LE Audio to the wireless audio market?
Standardizing Bluetooth® audio transmission is important to chip makers, manufacturers, and end users because it lays the developmental foundation for the entire Bluetooth audio ecosystem to scale. From the perspective of chip makers and manufacturers, standardization means interoperability and the seamless collaboration between devices, making individuals part of a larger, comprehensive ecosystem. As for consumers, standardization provides more choices free from the constraints of customized, proprietary technologies from individual manufacturers.
LE Audio provides a unified standard solution for implementing TWS technology, and consumers are free to use any LE Audio-enabled devices of their choice without needing to worry about platform incompatibility. LC3 codecs can be uniformly used for voice calls and audio/video applications, eliminating the need for developers to consider memory usage and the adaptability of different codecs while end users will not need to compare the advantages and disadvantages. Additionally, LE Audio has introduced Auracast™ broadcast audio, a standardized solution for broadcast audio that provides new use cases for audio sharing in personal and public spaces. Users can receive audio broadcasts directly from public broadcast systems through their own Bluetooth devices or hearing aids that support Auracast™ broadcast audio.
How will the launch of AuracastTM broadcast audio advance the development of Bluetooth audio solutions?
As Zeng Xuezhong, senior vice president of Xiaomi and president of smartphone department, said when Auracast™ broadcast audio launched in June, “The launch of Auracast™ broadcast audio will upgrade personal wireless listening to shared wireless listening. We will fully explore the potential of wireless audio to deliver more value and better experiences to our users.”
“The standardization of Auracast™ broadcast audio will lead to more audio sharing capabilities across the audio sources and sink devices.”
Auracast™ broadcast audio offers new use cases and audio experiences that will significantly improve people’s lives. For example, the new features will drive device upgrades, enhance audio quality in public places like airports and theaters, and help improve user experience by enabling seamless audio sharing. Whether it be sharing a personal audio broadcast with family and friends, translating audio into your native language at a meeting, or ensuring that people with hearing loss receive timely airport announcements, the possibilities Auracast™ broadcast audio will bring to users are endless.
The standardization of Auracast™ broadcast audio will lead to more audio sharing capabilities across the audio sources and sink devices we support, like phones, tablets, watches, headphones, and speakers.