From general proximity to high-accuracy positioning, Bluetooth® technology powers a range of reliable location services that enhance the visitor experience. According to the 2019 Bluetooth Market Update, location services is the fastest-growing Bluetooth solution area. Analysts forecast that by 2023, more than 431 billion locations services devices will ship annually.

As illustrated in this newly released infographic, a big push behind this surge in location services adoption has to do with the proliferation of Bluetooth technology in the smartphone. Whether it’s for indoor navigation, point of interest information, personal item finding, or keyless entry, smartphones have become the go-to engagement tool for popular location services that are playing a significant role in enhancing the visitor experience in smart buildings and smart cities.

Indoor Navigation

From shopping malls to sports stadiums to airports, Bluetooth® location services help customers easily find their way around major facilities while seeing if a favorite restaurant or store is nearby. Giving visitors the fastest route to their destination also helps improve traffic flow and eliminates congestion in the building.

Point of Interest Information

Customer interaction and engagement is key to ensuring overall satisfaction. By creating interactive points of entertainment in venues like airports, museums, and tourist attractions, facilities can enhance the overall visitor experience. Using apps on their smartphones, visitors can learn about pieces of art, historical monuments, and other points of interest.

Personal Item Finding

With Bluetooth technology, there’s no need to worry over lost or misplaced items. While many use cases for Bluetooth® trackers often revolve around the home, the applications are truly widespread. For example, by tagging personal valuables, travelers in an airport can quickly find their suitcase in baggage claim without needing to rely on staff for assistance. No more wondering which black suitcase is yours.

Keyless Entry

The days of fumbling for car keys while juggling bags of groceries, coffee, and smart devices are coming to an end. Thanks to Bluetooth technology, the smartphone can provide a secure phone-to-auto connection, unlocking a car on approach, whether it’s yours or a rental.

Download this new infographic and see how Bluetooth® location services can boost staff productivity, enhance visitor experiences, and improve building operational efficiencies. 

FEATURED INFOGRAPHIC

Bluetooth Location Services

See 8 use cases for enhancing building efficiencies and creating a better visitor experience, discover new data that supports the latest trends and forecasts, and find out what’s driving the rapid adoption of location services solutions.

INSTANT DOWNLOAD

No More Queueing At The Hotel Check-in

Over two thirds of the British population now own a smartphone, using it for…

Farm to Store with Israel’s Largest Retailer, Shufersal

With over 300 grocery stores across the country, tech savvy Shufersal is outfitting more…

Borda Technology Unlocks Digital Traceability in Hospital Settings with Bluetooth Location Services

Healthcare facilities around the world are facing the same challenge: how to provide critical…

The Making of LE Audio

Bluetooth® technology has become synonymous with wireless audio, and Bluetooth audio’s impact in the…

Introducing The Nordic nRF5340 LE Audio Development Kit

In this video, NovelBits covers the newest development kit from Nordic Semiconductor: the nRF5340…

LE Audio Through A Technical Lens

The word ‘Bluetooth’ has for a long time been synonymous with wireless audio playback…

Packetcraft And ESPICO Accelerate Development Of Bluetooth LE Audio Devices On Arm

The technology we use in our homes and pockets today allows effortless access to…

Bluetooth SIG Announces Auracast™ Broadcast Audio, Allowing Unlimited Audio Sharing to Earbuds, Speakers or Hearing Devices

The Bluetooth Special Interest Group (SIG), the trade association that oversees Bluetooth® technology, today…

How Battery-Free Bluetooth Sensors Are Helping to Enable the Demand Chain

Recently, there’s been a lot of discussion around the supply chain. And as crisis…

More Storage Space At The Push Of A Button

Thanks to Swiss-based Fruchtlänge 7, LEGIC and dormakaba, everyone can acquire additional storage space…

Rethinking Workspaces

How spatial intelligence & occupancy tracking solutions help to overcome corporate real estate business…

Bluetooth Technology for Micro-Location: A Necessary Union of Accuracy and Security

The many advantages of Bluetooth® Low Energy (LE) – such as low power consumption…

Podcast - The Growing Role Of RTLS In Retail

Marta from ThinkIn and Jesse from Quuppa talk about the benefits RTLS bring for…

Bluetooth Direction Finding Training

This training video explains how Bluetooth direction finding brings a new dimension to indoor…

2022 Bluetooth Market Update

Featuring new market insights and industry forecasts from ABI Research and other analyst firms...

Bluetooth Direction Finding Fundamentals

Bluetooth Angle of Arrival (AoA) and Angle of Departure (AoD) are new technologies that…

Bluetooth Location Services

See 8 use cases for enhancing building efficiencies and creating a better visitor experience, discover new data that supports the latest trends and forecasts, and find out what’s driving the rapid adoption of location services solutions.

Tile is working with Lenovo to help you find your lost laptop

Announced at CES 2022, Tile and Lenovo are teaming up to make ThinkPad X1s…

The new Chipolo Card Spot puts Apple’s Find My network in your wallet

Chipolo has a new Bluetooth tracker it’s announcing at CES 2022, a new version…

Getting Started With Bluetooth For High Precision Indoor Positioning

This white paper provides an introduction to Bluetooth high precision indoor positioning, explores what…

2021 Bluetooth Market Update

Supported by updated forecasts from ABI Research and insights from several other analyst firms, the Bluetooth Market Update highlights the latest Bluetooth trends and forecasts.

How Bluetooth® Technology is Enabling Safe Return Strategies in a COVID-19 Era

This report shares insight into how Bluetooth® technology is being leveraged by organizations of all sizes to…

Lighting as a Platform

See how connected lighting systems are being used as a platform to enable advanced building services like wayfinding, asset tracking, and space utilization to improve the ROI of smart building investments.

Build a Smarter Building with Blue

See how Bluetooth increases reliability, reduces costs, and enhances your smart building ROI.

An Introduction to Bluetooth Beacons

Learn how to build your own Bluetooth beacon or integrate beacon technology into your existing products and apps.

 Get Help