From general proximity to high-accuracy positioning, Bluetooth® technology powers a range of reliable location services that enhance the visitor experience. According to the 2019 Bluetooth Market Update, location services is the fastest-growing Bluetooth solution area. Analysts forecast that by 2023, more than 431 billion locations services devices will ship annually.
As illustrated in this newly released infographic, a big push behind this surge in location services adoption has to do with the proliferation of Bluetooth technology in the smartphone. Whether it’s for indoor navigation, point of interest information, personal item finding, or keyless entry, smartphones have become the go-to engagement tool for popular location services that are playing a significant role in enhancing the visitor experience in smart buildings and smart cities.
Indoor Navigation
From shopping malls to sports stadiums to airports, Bluetooth® location services help customers easily find their way around major facilities while seeing if a favorite restaurant or store is nearby. Giving visitors the fastest route to their destination also helps improve traffic flow and eliminates congestion in the building.
Point of Interest Information
Customer interaction and engagement is key to ensuring overall satisfaction. By creating interactive points of entertainment in venues like airports, museums, and tourist attractions, facilities can enhance the overall visitor experience. Using apps on their smartphones, visitors can learn about pieces of art, historical monuments, and other points of interest.
Personal Item Finding
With Bluetooth technology, there’s no need to worry over lost or misplaced items. While many use cases for Bluetooth® trackers often revolve around the home, the applications are truly widespread. For example, by tagging personal valuables, travelers in an airport can quickly find their suitcase in baggage claim without needing to rely on staff for assistance. No more wondering which black suitcase is yours.
Keyless Entry
The days of fumbling for car keys while juggling bags of groceries, coffee, and smart devices are coming to an end. Thanks to Bluetooth technology, the smartphone can provide a secure phone-to-auto connection, unlocking a car on approach, whether it’s yours or a rental.
Download this new infographic and see how Bluetooth® location services can boost staff productivity, enhance visitor experiences, and improve building operational efficiencies.
FEATURED INFOGRAPHIC
Bluetooth Location Services
See 8 use cases for enhancing building efficiencies and creating a better visitor experience, discover new data that supports the latest trends and forecasts, and find out what’s driving the rapid adoption of location services solutions.
The Bluetooth SIG Hosts The Auracast™ Experience at Computex Taipei
Auracast™ broadcast audio – a new Bluetooth® innovation that will let you share your…
The Bluetooth SIG Demonstrates New Audio Use Cases Enabled by Auracast™ Broadcast Audio
Recently, the Bluetooth Special Interest Group (SIG) partnered with several Bluetooth® member companies, including…
Maintaining Lighting Control Means More Than Managing Lighting
When someone mentions control in terms of lighting, chances are the listener thinks of…
The Auracast™ Experience Goes Global
Earlier this year, the Bluetooth Special Interest Group (SIG), in collaboration with several Bluetooth®…
3 Bluetooth Innovations That Will Have Major Market Impacts
A globally recognized standards body, the Bluetooth Special Interest Group (SIG) supports industry-leading companies…
What is Bluetooth Beacon Technology and How is it Used?
Bluetooth beacon technology is responsible for innovative monitoring and tracking techniques with which companies…
ABI Snapshot - 2023 Bluetooth Market Update
The Bluetooth® Market Update, released annually by the Bluetooth Special Interest Group (SIG), highlights…
Analysts Provide New Forecasts for Key Bluetooth Solution Areas
Bluetooth® technology provides full-stack, fit-for-purpose solutions to meet the ever-expanding needs for wireless connectivity. After…
Retail Pharmacy
A leading retailer is collaborating with Wiliot, an ambient Internet of Things (IoT) pioneer,…
Micromobility is Changing the Face of Urban Transport
Even before Covid-19, consumers and cities valued the benefits of lightweight, low-speed personal vehicles.…
Tour The Auracast™ Experience
Get an exclusive tour of The Auracast™ Experience, an immersive demonstration showcasing how Auracast™…
Using Bluetooth in Location Tracking Devices
Bluetooth ranging technology, which uses the distance between one or more devices through signal…
How to Share Your Audio with Auracast™ Broadcast Audio
Get an insider look at a recent demonstration highlighting how Auracast™ broadcast audio will…
2023 Bluetooth® Market Update
Featuring new market insights and industry forecasts from ABI Research and other analyst firms...
The State of Sound: Soundbites
In this Soundbites edition, we focus on the role of Bluetooth® LE Audio in…
How a Bluetooth Sticker Makes it Easy to Track Anything
Bluetooth stickers, also known as Bluetooth tags or Bluetooth beacons, have multiple features that…
EJOT | INDUTRAX Case Study
EJOT, headquartered in North-Rhine Westphalia, Germany, is a group of medium-sized companies with production…
The Importance of Standards in the Smart Retail Market
Retailers are increasingly looking towards Internet of Things (IoT) technologies to help them deliver…
LE Audio: The Future of Bluetooth® Audio
ABI Research outlines how the arrival of LE Audio is set to transform the Bluetooth audio ecosystem and the impact it will have on Bluetooth® audio market forecasts.
Galleria Borghese, Rome Case Study
The Galleria Borghese Museum, based in Rome, houses works by Caravaggio, Raphael, Titian, Correggio,…
Bluetooth SIG Announces Auracast™ Broadcast Audio, Allowing Unlimited Audio Sharing to Earbuds, Speakers or Hearing Devices
The Bluetooth Special Interest Group (SIG), the trade association that oversees Bluetooth® technology, today…
2022 Bluetooth® Market Update
Featuring new market insights and industry forecasts from ABI Research and other analyst firms...
Bluetooth Location Services
See 8 use cases for enhancing building efficiencies and creating a better visitor experience, discover new data that supports the latest trends and forecasts, and find out what’s driving the rapid adoption of location services solutions.
Tile is working with Lenovo to help you find your lost laptop
Announced at CES 2022, Tile and Lenovo are teaming up to make ThinkPad X1s…
The new Chipolo Card Spot puts Apple’s Find My network in your wallet
Chipolo has a new Bluetooth tracker it’s announcing at CES 2022, a new version…
Designing and Developing Bluetooth® Internet Gateways
Learn about Bluetooth internet gateways, how to make them secure and scalable, and design and implement your own working prototype gateway and web application for use with either Bluetooth LE Peripherals or with Bluetooth mesh networks.
Lighting as a Platform
See how connected lighting systems are being used as a platform to enable advanced building services like wayfinding, asset tracking, and space utilization to improve the ROI of smart building investments.
Build a Smarter Building with Blue
See how Bluetooth increases reliability, reduces costs, and enhances your smart building ROI.
An Introduction to Bluetooth Beacons
Learn how to build your own Bluetooth beacon or integrate beacon technology into your existing products and apps.