Progressing from
Proximity to Positioning

Bluetooth is the developer tool of choice for creating proximity solutions used for point of interest (PoI) information and item finding as well as positioning systems such as real-time locating systems (RTLS) for asset tracking and indoor positioning systems (IPS) for wayfinding.

Key Use Cases

New advancements in Bluetooth technology are enabling powerful, low-cost indoor positioning and location services solutions.










POINT OF INTEREST INFORMATION

Retailers adopted point of interest (PoI) information beacons early, but smart buildings, smart industry, and smart cities are now discovering how beacons can improve the quality of life for citizens and enhance the visitor experience.

ITEM FINDING 

A growing number of consumers are attaching Bluetooth tags to keys, wallets, purses, and other personal property. When an item with a tag is misplaced, the user simply launches an application on their smartphone to locate it.

ASSET TRACKING

Bluetooth is powering rapid growth in real-time location services (RTLS) solutions used for tracking assets and people, whether that’s locating tools and workers in a warehouse or medical devices and patients in a hospital.

WAYFINDING

From airports and train stations to museums and stadiums, Bluetooth indoor positioning systems (IPS) have quickly become the standard for overcoming the indoor coverage challenges of GPS, helping visitors navigate their way through complex facilities.

FEATURED PAPER

Enhancing Bluetooth Location Services with Direction Finding

Learn how the new Bluetooth direction finding feature enables the development of Bluetooth proximity solutions that can understand device direction as well as Bluetooth positioning systems that can achieve down to centimeter-level location accuracy.

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