Bluetooth® technology has become such a mainstay that it’s hard to imagine a time without it. The reality is that it’s only been 20 years since Bluetooth cut the audio cord and powered a wireless revolution that connected people around the world — reaching across borders, cultures, interests, and generations.

Now, with more than two decades of innovation behind it, Bluetooth technology is once again changing the way we connect. LE Audio, the next generation of Bluetooth audio, will not only enhance audio performance, but it will bring all its benefits to people with hearing loss. LE Audio will also introduce Auracast™ broadcast audio, enabling us to enjoy music the way it was meant to be experienced – shared.

Bluetooth LE Audio - Audio Sharing

Auracast™ Broadcast Audio

Auracast™ broadcast audio holds the potential to significantly enhance your engagement with the world around you.

Imagine sharing the music you listen to on your smartphone with family and friends, broadcasting it directly to their headset, speakers, or earbuds. Auracast™ broadcast audio will help you connect with those who matter most. 

With Auracast™ broadcast audio, public venues will be able to share audio that enhances your experience. You’ll be able to tune into TVs in airports, bars, and gyms. Cinemas, conference centers, and lecture halls will use Auracast™ broadcast audio to assist hearing-impaired visitors as well as provide simultaneous interpretation into multiple languages.  

Bluetooth Hearing Aids

Wireless calling, listening, and watching have made people safer, more productive, and more entertained. Thanks to its low power, high quality, and multi-stream support, LE Audio enables the development of hearing aids that will bring all the benefits of Bluetooth® audio to the hearing loss community.

“LE Audio will be one of the most significant advances for users of hearing aids and hearing implants.” 
Stefan Zimmer, Secretary General of the European Hearing Instrument Manufacturers Association

A Better User Experience

From power savings to audio quality to improved usability, developers can use LE Audio’s features to significantly enhance the user experience. Extensive listening tests show that LC3 provides superior audio quality over the SBC codec included with Classic Audio for typical use cases such as listening to music, even at a 50 percent lower bit rate.

Leveraging the power savings provided by LE Audio, developers can design products that provide longer battery life or, in cases where current battery life is enough, reduce the form factor by using a smaller battery. And the new Multi-Stream Audio feature can improve the user experience in scenarios where multiple audio streams are in use; truly wireless earbuds can experience less latency, voice-control services can be more seamless, and switching audio between devices in multi-source situations can be much smoother.

Wireless audio is the largest Bluetooth® market, and, though mature, it’s hardly done growing. As the market continues to demand more — whether it’s longer battery life, smaller devices, higher quality, or lower latency — the introduction of LE Audio is evidence that the Bluetooth community will continue to deliver.

Learn more about what you can expect from LE Audio.

FEATURED INNOVATION

LE Audio

Building on 20 years of innovation, LE Audio will not only enhance the performance of Bluetooth audio, but will bring all its benefits to people with hearing loss. LE Audio will also introduce Auracast™ broadcast audio, an innovative new capability with the potential to once again change the way we connect with each other and experience the world around us.

LEARN MORE

New Forecasts Highlight the Future of the Wireless Audio Market

Since its inception, audio has represented the largest solution area for Bluetooth® technology, and…

Upgrade Wireless Mic System To Support Auracast™ Via VOCE

Want to upgrade your wireless microphone system to support Auracast™? As long as there…

New Market Opportunities Enabled by Auracast™ Broadcast Audio

The arrival of LE Audio is set to transform the Bluetooth® audio ecosystem over…

LE Audio: The Future Of Wireless Sound

Introducing LE Audio: a new standard for Bluetooth technology on Galaxy devices. LE audio…

Explained: How to Join an Auracast™ Broadcast

Recently, Chuck Sabin, senior director of market development at the Bluetooth Special Interest Group…

LE Audio: The Future of Bluetooth® Audio

ABI Research outlines how the arrival of LE Audio is set to transform the Bluetooth audio ecosystem and the impact it will have on Bluetooth® audio market forecasts.

The 2022 State of Sound Report

The State of Sound report is an annual study featuring a summary of research…

Continuous Bluetooth LE Audio Innovation Enables Xiaomi to Explore New Use Cases in Audio

Since it was first introduced to the world, Bluetooth® technology has become increasingly relevant to…

Is Auracast™ Broadcast Audio the New Standard for Assistive Listening Systems?

It’s only been a few months, but the release of Auracast™ broadcast audio is…

What Product Developers & Public Locations Need to Know About Auracast Broadcast Audio

Download the presentation deck Bluetooth® technology has introduced Auracast™ broadcast audio, a new capability…

The Bluetooth LE Audio User Base Is Exponential: Here's Why

As SIG members and Bluetooth® connectivity experts, Qualcomm Technologies International, Inc. helped address the…

Auracast Simple Transmitter Best Practices Guide

This paper provides a set of clear, concise, and useful recommendations for product makers…

Full LE Audio Specification Crosses the Finish Line

The Bluetooth Special Interest Group (SIG) announced the completion of the specifications for LE…

Sizing the Opportunity for Auracast™ Broadcast Audio in Public Locations

Featuring data and research from Strategy Analytics, this report helps readers and decision makers…

Bluetooth audio’s biggest upgrade in years is coming soon to headphones

We’re on the cusp of a new generation of wireless headphones that are more…

LE Audio Through A Technical Lens

The word ‘Bluetooth’ has for a long time been synonymous with wireless audio playback…

Bluetooth SIG Announces Auracast™ Broadcast Audio, Allowing Unlimited Audio Sharing to Earbuds, Speakers or Hearing Devices

The Bluetooth Special Interest Group (SIG), the trade association that oversees Bluetooth® technology, today…

Auracast is coming to Bluetooth, boosting movement, inclusion, and participation for hearing device users

The Bluetooth Special Interest Group (SIG), the standards mover and shaker for the short-range…

2022 Bluetooth Market Update

Featuring new market insights and industry forecasts from ABI Research and other analyst firms...

The Future Of Sound: Envisioning The Ecosystem Of Bluetooth LE Audio

When the Bluetooth 4.0 specification was released, Bluetooth Smart (now Bluetooth Low Energy (LE))…

Introducing Bluetooth® LE Audio

Now available for free digital download, get your copy of this in-depth, technical overview of the LE Audio specifications.

 Get Help