Shaping the standard that shapes the world

Bluetooth is more than a technology — it’s a global standard shaped by a diverse community working together to create a better world through connection. In this keynote, the Bluetooth SIG leadership team will share how collaboration fuels our collective success, how standards become real‑world impact through market development and innovation, how trust is built through a globally recognized brand, and how regional leadership — particularly across APAC — plays a critical role in shaping what comes next.

From the evolution of the Bluetooth roadmap to the growing importance of regional participation in standards development, this session will highlight why global standardization remains Bluetooth technology’s greatest differentiator — and will invite the community to join in shaping the standards that shapes the world.

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