For years, Bluetooth Asia brought together thousands of developers, industry leaders, and start-ups to inspire, innovate, and mold the future of wireless connectivity. Featuring a vibrant exhibition floor, hands-on developer sessions, inspirational keynotes, and the latest Bluetooth® technology demos and products, Bluetooth Asia garnered an amazing turnout from visitors around the world.
It has been more than five years since COVID-19 put a pause on this global Bluetooth exhibition and conference. Thankfully, the time has come to reintroduce Bluetooth Asia to a new world of wireless innovators.
Bluetooth Asia 2025

This year, Bluetooth Asia 2025 is set to take place on 22–23 May at the Shenzhen Convention & Exhibition Center in Shenzhen, China. Product innovators, developers, manufacturers, analysts, and media from around the world will come together to explore how Bluetooth® technology is helping shape the future of wireless communication.
Attendees will once again have a chance to meet with global innovators and adopters and see firsthand how Bluetooth® technology is breaking barriers and expanding into new markets. Bluetooth Asia 2025 will offer hands-on training, insights from top industry experts, opportunities to network with senior decision-makers, and immersive exhibitions showcasing how Bluetooth® technology is innovating within consumer applications and expanding into commercial and industrial sectors.
Continued global focus
The return of Bluetooth Asia is another example of the Bluetooth SIG’s continued focus on supporting Bluetooth members in the APAC region. Last month, the Bluetooth SIG set up a subsidiary in China. Bluetooth SIG (Beijing) Technology Co. Ltd., headquartered in Beijing, with additional offices in Shanghai and Shenzhen, is helping the Bluetooth SIG better serve our rapidly growing membership in China while supporting the vibrant Bluetooth® ecosystem in the region. The new entity provides localized support, resources, and expertise to help Chinese companies leverage the full potential of Bluetooth® technology.
“China is an important hub for Bluetooth technology, and its significance to the Bluetooth SIG continues to grow,” said Alain Michaud, chair of the Bluetooth SIG. “The establishment of our China entity reflects our dedication to advancing Bluetooth® technology within the region and globally and will enable us to provide enhanced support and resources to our valued members in China.” Work in China and around the world will help the Bluetooth SIG continue to promote industry-wide collaboration, foster global interoperability and access, and drive wireless innovation that transforms the way people, businesses, and industries connect.
Get involved
Bluetooth Asia has always provided a unique chance for industry leaders, developers, and innovators to come together to explore the expanded capabilities of Bluetooth® technology and its impact around the world. Do not miss this opportunity to join thousands of startups, suppliers, and product manufacturers and learn more about how Bluetooth technology is helping to shape the future of wireless connectivity.
See how you can get involved.