What new Bluetooth trends do you anticipate seeing in 2023?
“In 2023, we expect to see a continued acceleration of Bluetooth® technology adoption in the market.”
In 2023, we expect to see a continued acceleration of Bluetooth® technology adoption in the market. This will continue to be driven by the simplification of the design process and improved affordability of the solutions. This will help proliferate Bluetooth technology within existing markets, as well as open up new markets and applications. We are proud to be partners with these innovative companies to make it as easy as possible to use Bluetooth technology.
What Bluetooth technology innovations have Texas Instruments focused on in 2022, and what will you focus on for 2023?
Earlier this year, in June, we announced our next-generation Bluetooth® LE device – the CC2340. This Bluetooth LE device delivers ultra-low power, high-quality RF, and is backed by expert support. We intentionally designed this product to make sure that Bluetooth LE would be available to everyone.
In 2023, we will continue to expand this new device family to add a variety of product offerings. This will include higher performance products with more capability as well as further optimized products.
What do you think the biggest difference will be in 2022 vs 2023 for Bluetooth technology?
I believe that the biggest difference between 2022 and 2023 is that companies will have a renewed focus on designing innovative products with Bluetooth® Low Energy. 2022 was a challenging environment across the industry with supply-chain impacts that diverted some focus away from new product development. However, in 2023, there will be a new energy for innovation.