Building on nearly 25 years of innovation, Bluetooth LE Audio enhances the performance of Bluetooth® audio, adds standardized support for hearing aids, and introduces AuracastTM broadcast audio, a new Bluetooth capability that lets you share your audio, unmute your world, and hear your best, enhancing the way you engage with others and the world around you.

Though only recently released, Bluetooth LE Audio and Auracast™ broadcast audio are already having a significant impact on audio market trends.

 

Enhancing Audio Performance

Bluetooth LE Audio provides higher audio quality at lower power, enabling audio developers to meet increasing consumer performance demands and driving continuous growth across the audio peripheral market (headsets, earbuds, hearing aids, etc.). As a result, analysts expect 3 billion Bluetooth LE Audio enabled devices to ship annually by 2027.

3 billion le audio enabled devices will ship annually by 2027

90 of new smartphones will support le audio by 2027

Standardizing Audio in Hearing Aids

Industry experts are also forecasting an expanded adoption of Bluetooth LE Audio in hearing aids. Extending better support for hearing aids and improving satisfaction for those with hearing loss, Bluetooth LE Audio has the potential to provide audio assistance to the more than 1.5 billion people with hearing loss worldwide. ABI Research forecasts a 5.7x increase in annual shipments of Bluetooth® enabled hearing devices over the next five years.

In August 2022, the U.S. Food and Drug Administration established a category of over-the-counter (OTC) hearing aids. Now, people can directly purchase Bluetooth enabled hearing aids without a medical exam, audiologist visit, or prescription. As a result, analysts expect to see a surge in growth for this new, over-the-counter hearing aid market. ABI Research forecasts a 9.5x increase in annual shipments of Bluetooth enabled over-the-counter (OTC) hearing devices by 2027.

Creating New Audio Experiences

Analysts expect to see significant growth in AuracastTM enabled devices and deployments in public locations over the next five years, driving new experiences, increasing the value of Bluetooth® audio peripherals, and creating scalability for assistive listening solutions while opening up new opportunities for accessibility. This growth in AuracastTM deployments will directly impact the speed of adoption for Bluetooth LE Audio devices. According to ABI Research, more than 2.5 million AuracastTM broadcast audio locations will be deployed globally by 2030.

2 5 million auracast broadcast audio locations will be deployed globally by 2030

Learn more about audio streaming market forecasts and trends in the Bluetooth Market Update.

See the latest report.

FEATURED REPORT

The Bluetooth® Market Update

The Bluetooth® Market Update provides updated forecasts and trends in key Bluetooth solution areas and highlights Bluetooth use cases that will drive future growth.

SEE THE Latest REPORT

25年近くに及ぶイノベーションを基に策定されたLE Audioは、Bluetooth®︎オーディオの性能を強化しました。補聴器への標準化対応が追加され、新機能のAuracastTM  ブロードキャスト オーディオはオーディオ共有やミュート解除を最高の音質で実現し、周囲の人や環境との関りをさらに豊かにします。

LE Audio、そしてAuracast™ ブロードキャスト オーディオは仕様が公開されたばかりですが、既にオーディオ市場トレンドに大きな影響を与えています。

Picture1
Picture2

オーディオ性能を強化

LE Audioは、より低い消費電力でより高い音質を提供します。それによりオーディオ開発者が消費者の性能要求の高まりに応えることを可能にし、オーディオ周辺機器市場(ヘッドセット、イヤホン、補聴器など)全体の継続的な成長を推進します。その結果として、アナリストの予測では、2027年までに年間30億台のLE Audio対応機器が出荷される見通しです。

補聴器でのオーディオ視聴を標準化

業界の専門家はまた、LE Audioが補聴器に迅速に導入されると予測しています。補聴器サポートの充実と難聴者の満足度向上に貢献することにより、LE Audioには、現在全世界で15億人を超える難聴者への聴覚補助を提供できる可能性があります。ABIリサーチ社の予測によると、今後5年間におけるBluetooth®対応補聴器の年間出荷台数は5.7倍の成長が見込まれます。

また、2022年8月、米国食品医薬品局はOTC補聴器のカテゴリーを制定しました。これにより米国では、医師や聴覚士の診断や処方箋なしで、Bluetooth®︎対応OTC補聴器を直接購入できるようになりました。その結果、アナリスト予測によるとこの新しいOTC補聴器市場の急成長が見込まれ、ABIリサーチではBluetooth対応OTC補聴器の年間出荷台数が2027年までに9.5倍に増加すると予測しています。

Picture3

新しいオーディオ体験の創造

アナリストによる予測では、今後5年間でAuracastTM対応デバイスおよび公共の場における導入の両方に大幅な増加が見込まれます。それにより新たな体験が促進され、Bluetooth®︎オーディオ周辺機器の価値が向上し、音声アクセシビリティに新たな可能性をもたらす聴覚補助ソリューションの新しい拡張性オプションが期待されます。AuracastTM導入のこうした拡大は、LE Audioデバイスの導入速度に直接の影響を与えるでしょう。ABIリサーチによると、AuracastTM ブロードキャスト オーディオの導入は2030年までに全世界で250万カ所以上にのぼると予測されます。

オーディオストリーミングの市場予測や動向に関するさらなる情報は、「2023年Bluetooth®︎市場動向」でご覧いただけます。

2023年Bluetooth®︎市場動向の全文はこちら

Low Energy Audio – Basic One-Way Unicast Audio

This document gives an introduction to Bluetooth LE Audio by explaining the basics of…

Low Energy Audio – Using UCIs, URIs, and URI Schemes

This document describes how implementers can use the UCIs, URIs, and URI schemes in…

Auracast™ Broadcast Audio Enables Barrot to Unlock Innovative Applications in Smart Car Cabins

In today’s increasingly digital and mobile world, audio consumption and sharing have become integral…

Auracast™ - Hear, There and Everywhere

Most everyone reading this enjoys the benefits of Bluetooth®. Providing short-range wireless point-to-point solutions…

Now Available: Auracast™ Developer Best Practice Guides公開中:Auracast™開発者向けベストプラクティスガイド

When Bluetooth® LE Audio was released, it introduced broadcast audio to Bluetooth technology. This…

How to Build an Auracast Assistant

This document covers the basic design principles for building an Auracast™ assistant, explaining the…

How to Build an Auracast Transmitter

This document covers the basic design principles for building an Auracast™ transmitter, explaining the…

How to Design Auracast Earbuds

This document covers the basic design principles for building Auracast™️ earbuds and other receiver…

Bluetooth® LE Audio and Auracast Going Mainstream Will Redefine Wireless Audio

Three-and-a-half years on from the Bluetooth Special Interest Group’s (SIG) announcement of a new…

The Future of Connectivity: Embracing Bluetooth Low Energy Audio and Auracast™

The hearing industry is constantly challenging themselves to help those with hearing loss stay…

Transforming Spaces with Bluetooth LE Audio Auracast

In this video, we introduce the new NXH3675 Bluetooth LE chipset from NXP Semiconductors,…

2024 Bluetooth® Market Update

The 2024 Bluetooth® Market Update examines the direction and adoption of Bluetooth technology.

Auracast Broadcast Audio, The Next Generation of Assistive Listening in Public Spaces

Hearing loops and telecoils have long been the standard for assistive listening in public…

Auracast Broadcast Audio Retrofit Solutions and Opportunities

This report by ABI Research delves into the opportunity for public spaces to offer…

What's the Range of Auracast Broadcast Audio?

Get the answer to the question everyone’s asking. Find out what the coverage area…

Can You Add Auracast Support to Existing Devices?

Are you waiting for native Auracast™ support? You might not have to. Find out…

Is the Number of Auracast Receivers Really Unlimited?

Not convinced? Learn how an unlimited number of Auracast™ receivers can join a single…

2023 Bluetooth® Market Update

Featuring new market insights and industry forecasts from ABI Research and other analyst firms...

Introducing Bluetooth® LE Audio

Now available for free digital download, get your copy of this in-depth, technical overview of the LE Audio specifications.

NOTICE: The Bluetooth SIG updated its Privacy Policy on 6 June 2024Learn more
 Get Help