For years, the Bluetooth Special Interest Group (SIG), with support from ABI Research, released an annual report, the Bluetooth® market update, that explored important trends, forecasts, and insights to help industry leaders understand how Bluetooth® technology will continue to support product strategies and shape future opportunities for business development.
This year, the Bluetooth® market update is evolving into a new dashboard that highlights the top device categories driving global Bluetooth device shipments and provides a centralized, data-driven view of market growth, enabling stakeholders to quickly understand where the technology is today and where it is headed.
The new Bluetooth market dashboard
The Bluetooth® market dashboard provides ongoing visibility into global Bluetooth device shipments, growth trends, and forecasts, letting you:
- Explore consolidated device growth trajectories
- Discover new insights for a range of application categories
- See multi-year forecasts that support long-term planning
- Enhance your strategic messaging with real-world data
Segment-level insight
The Bluetooth® market dashboard provides segment‑level insight, breaking the market into major application categories, such as earbuds, PCs, tracking tags, lighting, continuous glucose monitors, smartwatches, etc., making it easier to understand Bluetooth adoption across various industries. This segmentation helps product managers, marketers, and industry leaders identify which verticals are driving growth and which are emerging opportunities, supporting targeted investment.
Forward-looking perspective
The Bluetooth® market dashboard emphasizes multi‑year forecasts that show how Bluetooth device shipments and use cases are expected to expand. This forward view is particularly valuable for long‑term planning, enabling organizations to align product roadmaps, R&D priorities, and ecosystem partnerships with anticipated market demand rather than reacting after shifts occur.
Strengthened strategic storytelling
Organizations can use the data found in the Bluetooth market dashboard to substantiate claims about the scale, growth, and relevance of Bluetooth technology across a range of industries. Whether supporting internal business cases, external marketing content, or executive presentations, the Bluetooth market dashboard offers credible data, backed by the Bluetooth SIG and ABI Research, that reinforces the position of Bluetooth connectivity as a foundational wireless technology.
A powerful strategic resource
The Bluetooth market dashboard combines researched market data with clear visualizations and forward‑looking insights.
By delivering a unified view of Bluetooth adoption across multiple device categories, highlighting growth segments and future trends, and presenting the information in an accessible, interactive format, the Bluetooth market dashboard enables organizations to make more informed product, investment, and messaging decisions. It not only enhances market understanding and long‑term planning, but also helps align the broader Bluetooth ecosystem around a shared, credible view of where the technology is creating value today and where it is headed tomorrow.
Explore the new Bluetooth market dashboard to see where momentum is building across consumer and commercial markets.
