For Public Locations

Auracast broadcast audio will enable all types of public locations – from large venues such as airports and conference centers to smaller establishments such as gymnasiums, cinemas, and houses of worship – to deliver audio experiences that will enhance visitor satisfaction and increase accessibility.

Key use cases in public locations

Silent Screens

Public locations that provide silent TV screens such as airports, gymnasiums, and waiting rooms will offer a more satisfying watching experience by allowing visitors to use their own Auracast enabled Bluetooth earbuds or hearing devices to listen to audio broadcast from the TV.

Tour Systems

Public locations that provide tours such as museums, convention centers, and tourist attractions will create a more compelling tour experience by enabling visitors to use their own Auracast enabled Bluetooth earbuds or hearing devices when participating in the tour.

Multi-language Support

Public locations that support simultaneous translation services such as conference and meeting centers will provide an enhanced audio experience and let participants use their own Auracast enabled Bluetooth earbuds or hearing devices to listen to audio in their desired language.

Augmented/Assistive Listening

Locations that deploy public address (PA) systems such as airports, cinemas, lecture halls, conference centers, houses of worship, and more will provide a significantly higher quality audio experience by enabling visitors to receive the PA audio directly into their own Auracast enabled Bluetooth earbuds or hearing device.

When used in this manner, Auracast broadcast audio will function as a high quality, low-cost, next-generation assistive listening system (ALS), improving the audio experience for visitors with and without hearing loss.

Adding Support for Auracast Broadcast Audio at Your Public Location

Public locations can follow these three steps to add support for Auracast broadcast audio.

 
 

01. Deploy Auracast broadcast audio

The Bluetooth SIG will soon publish a deployment guide for public locations looking to offer Auracast broadcast audio. The guide will provide best practice recommendations to help venues deploy Auracast transmitters to create a consistent and satisfying user experience for the occupants and visitors.

The guide will also remind installers of certain deployment requirements they must meet to use the Auracast trademarks when promoting services available at their location, which includes registering with the Bluetooth SIG. These requirements will be detailed in the Public Location Brand Guide for Auracast Trademarks

Download the Auracast Public Location Deployment Guide
Coming Soon

 

 

02. Register your location

In order to use the Auracast trademarks in promoting services available at your location, you will need to meet the licensing requirements detailed in the Public Location Brand Guide for Auracast Trademarks, which will include registering your location with the Bluetooth SIG. In addition to gaining a license to use the Auracast trademarks, public locations that register will be listed in a searchable, public database of locations offering Auracast broadcast audio.

Register Your Location
Coming Soon

 

 

03. Brand your location

The Bluetooth SIG encourages public locations who have completed the registration process and met the licensing requirements to use the Auracast trademarks to promote the availability of Auracast broadcast audio at their locations, on their websites, and throughout their promotional materials.

In addition to detailing the licensing requirements for using the Auracast trademarks, the Public Location Brand Guide for Auracast Trademarks also provides rules and guidelines when displaying the Auracast trademark at your location and in supporting promotional materials.

Download the Public Location Brand Guide for Auracast Trademarks
Coming Soon

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