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Author: Lori Lee

Lori Lee is responsible for all outbound marketing in the APAC region. Lee joined the Bluetooth SIG in 2012 and she is the primary contact for APAC affairs for all inquiries. Lee has over eight years of experience in business-to-business and business-to-consumer technology marketing and PR communications. She not only develops marketing strategies and initiates country-specific marketing plans, but ensures the wide array of marketing programs are successfully executed. Lee also ensures the protection of the Bluetooth trademarks in the region.
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Blog Post

How Alps Alpine Uses Bluetooth Technology for Secure Digital Key Solutions

The Bluetooth® Location Services market experienced a delay in growth last year due to travel restrictions and constraints on on-site…

Bluetooth SIG
07 September 2021
Blog Post

How Espressif Built a Bluetooth Mesh Solution to Unlock the Infinite Potential of the IoT

As the preferred technology in the IoT, Bluetooth® technology enables a wide range of innovative use cases, from the smart…

Bluetooth SIG
24 August 2021
Blog Post

How Bluetooth Technology Helps Aeon Motor Build a Comprehensive Internet of Vehicles Service

Taiwan’s scooter density is the highest in the world. However, the incidence rate of A1 accidents (i.e., the fatal traffic…

Bluetooth SIG
05 August 2021
Blog Post

How Bluetooth LE Audio Empowers Xiaomi to Enhance the Audio Experience

Over two decades ago, the emergence of Bluetooth® technology created the wireless audio market, eliminating the need for cables in…

Bluetooth SIG
26 July 2021
Blog Post

InPlay Leverages Bluetooth Technology for Next-Level Industrial IoT Innovation

As an integral part of the Industrial IoT (IIoT) revolution, Bluetooth® technology is leading the convergence of industry and information…

Bluetooth SIG
22 April 2021
Blog Post

The University of Tokyo Deploys a New Bluetooth Safe Return Solution

Adopted by a number of governments for use in Exposure Notification Systems, Bluetooth® technology plays an important role in the…

Bluetooth SIG
07 April 2021
Blog Post

Why Lighting Professionals Prefer Bluetooth Commercial Connected Lighting Over Wired Alternatives

Bluetooth® Mesh continues to prove itself as the most effective and user-friendly technology for commercial connected lighting. This is largely…

Bluetooth SIG
24 March 2021
Blog Post

How Bluetooth Technology Enables Reliable, Long- Range Solutions

The success of Bluetooth® technology in the wireless communication industry is illustrated by its expansion beyond traditional, simple data transfer…

Bluetooth SIG
20 January 2021
Blog Post

Bluetooth Intelligent Body- Temperature Monitoring Solutions Help Schools Reopen Safely

With the arrival of autumn, many teachers and students are returning to school. During the COVID-19 pandemic, the top priority…

Bluetooth SIG
14 October 2020
Blog Post

How Taiyo Yuden is Using Bluetooth Direction Finding to Support Reopening Solutions

According to the 2020 Bluetooth Market Update, location services is the fastest-growing Bluetooth® solution area. The annual Bluetooth location service…

Bluetooth SIG
05 October 2020

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  • English
  • Deutsch
  • 日本語
  • 中文 (简体)
  • Learn about BluetoothExpand
    • Bluetooth technology overview
    • New use casesExpand
      • Auracast™ broadcast audio
      • Bluetooth® Electronic Shelf Labels
      • Bluetooth® Networked Lighting Control
    • Feature enhancementsExpand
      • Overview
      • Bluetooth® Channel Sounding
      • Bluetooth® Direction Finding
      • Bluetooth® LE AudioExpand
        • About Bluetooth® LE Audio
        • Auracast™ broadcast audio
        • Support for hearing assistance
        • Bluetooth® LE Audio specifications
        • Bluetooth® LE Audio resources for developers
      • Bluetooth® Mesh NetworkingExpand
        • About Bluetooth® Mesh Networking
        • Bluetooth® Mesh to DALI Gateway
        • Bluetooth® Mesh Networking FAQs
        • Bluetooth® Mesh Networking glossary of terms
      • Features in development
    • Key attributesExpand
      • Bluetooth range
      • Bluetooth reliability
      • Bluetooth securityExpand
        • About Bluetooth security
        • Reporting security vulnerabilities
  • Develop with BluetoothExpand
    • Join the SIGExpand
      • Overview
      • Benefits comparison
      • Getting started as a member
      • Member support
      • Member promotion program
      • Member directory
    • Build your productExpand
      • Overview
      • Core specification overviews
      • Study guides
      • Training videos
      • Webinars
      • Developer forums
      • White papers
      • Product testing
    • Qualify your productExpand
      • Overview
      • Qualification test toolsExpand
        • Profile Tuning Suite (PTS)
        • PTS test coverage
        • Validated & recognized test systems
      • Qualification test facilities
      • Qualification consultants
      • Bluetooth enforcement program
    • Brand your productExpand
      • Overview
      • Brand enforcement program
      • Communicating Bluetooth® functionality
  • SpecificationsExpand
    • Specifications and documents
    • Features in development
    • Submit an idea for a specification
    • Working GroupsExpand
      • Groups and committees
      • Specification development process
      • Templates and documents
      • Awards & recognition
      • Working Group events calendar
    • Assigned Numbers
    • GATT Specification Supplement
    • Device Properties
    • IOP test events
    • Interoperability tools
    • Test Case Reference List (TCRL)
  • ResourcesExpand
    • Papers
    • Reports
    • VideosExpand
      • Event videos
      • Promotional videos
      • Training videos
      • Webinars
    • Study guides
    • Infographics
    • Case studies
    • Blog posts
Account Member Login
  • About usExpand
    • Who we are
    • Board of directors
    • Executive team
    • Governing documents
    • Annual reports
    • Member directory
    • Origin of the name
    • Contact us
  • Events
  • Find a product
  • AURACAST
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