Bluetooth Asia 2018, in Shenzhen, China, brought together thousands of developers, executives, and start-ups to inspire, innovate, and educate. Featuring a buzzing exhibition floor, hands-on developer sessions, inspirational keynotes, and the latest Bluetooth® demos and products – from audio to industrial – Bluetooth Asia proved that Bluetooth technology is not just for consumer applications.

The event attracted an amazing turnout of visitors from around the world and was the largest Bluetooth Asia to date. Attendees had a chance to meet with global innovators and adopters, and learned firsthand how Bluetooth technology is expanding into new markets, including smart buildings and smart industry.

Bluetooth Asia proved that Bluetooth is not just for consumer applications.

Bluetooth Asia Highlights

In addition to experiencing product demos and developer sessions, this year’s Bluetooth® Asia participants had an opportunity to attend a number of forward-thinking keynote presentations, including:

  • Bluetooth Low Energy for Smart Switches in Lighting Systems, presented by Philips Lighting Senior Specialist Feng Huang, gave insight into the evolution of smart lighting from IoT-based lighting and beyond, outlining how low-power Bluetooth technology connects smart lighting switches, transforms traditional lighting, and opens up new smart lighting opportunities
  • Meet the New Blue: From Smart Phones to Smart Places, a comprehensive presentation delivered by Bluetooth SIG Executive Director Mark Powell, looked at how Bluetooth is not only a radio technology, but also a full-stack solution that meets specific connection needs
  • Artificial Internet of Things: The Time of AIOT, presented by Alibaba AI Labs Smart Device Service Department General Manager Wang Zhi (Ru Yi), provided an overview of the IoT evolution – from the Internet of Things to the Intelligence of Things
  • The Expanding Role of Bluetooth in Smart Buildings, a detailed presentation by Bluetooth SIG Senior Director of Business Strategy and Planning Chuck Sabin, looked at how Bluetooth technology can support indoor positioning and location-based services that provide localized information, help achieve indoor navigation, track critical assets, and optimize space utilization
  • IoT-Driven Digital Transformation Enabled by Bluetooth, presented by Bosch (China) Investment Senior Project Manager Dr Huajun Yu, provided insight into future trends and outlooks for adopting Bluetooth technology, as well as how Bosch is using Bluetooth enabled solutions in different industrial domains
  • Enabling Smart City Applications with Bluetooth, presented by Taipei Smart City Chief Officer Chenyu Lee, explained how Bluetooth smart city innovations are extending to applications in people’s everyday lives
  • Bluetooth Mesh: A Look Inside for Developers, a detailed presentation by Bluetooth SIG Developer Relations Manager Kai Ren, explained how the addition of Bluetooth Mesh allows Bluetooth technology to usher in a true many-to-many model — opening new possibilities for smart buildings, smart cities, smart industries, and other emerging markets

Other engaging keynote sessions included in-depth presentations delivered by founders and engineers from CCSA, ARM, Hotone, Ximmerse, Wacom, Bestechnic, and many more.

Bluetooth® Asia 2018 exceeded all expectations, and we expect this year’s Bluetooth World to be just as impactful, if not more. Don’t miss this opportunity to join thousands of developers, startups, suppliers, and product manufacturers as we celebrate 20 years of Bluetooth.

To learn more about how Bluetooth technology is impacting future markets, and for insight into important trends and forecasts, download the 2018 Bluetooth Market Update.

Now Available: Auracast™ Developer Best Practice Guides

When Bluetooth® LE Audio was released, it introduced broadcast audio to Bluetooth technology. This…

Building a More Sustainable, Connected World

In today’s sustainability-conscious world, where being carbon-neutral is an imperative for companies, consumers, and…

Coded PHYs + Advertising Coding Selection = Superior Bluetooth® Range

Bluetooth® v5.0 introduced LE Coded PHYs to extend the original range of the 1M…

Channel Sounding: Technical Overview (Pt 1)

Channel Sounding is an innovative new feature coming to Bluetooth technology, enabling distance estimation…

IoT Smart Tracking Streamlines Logistics Management End-to-End

In a world of constant flux, wireless communication revolutionizes inbound and outbound logistics by…

Security & Scalability: Navigating the Bluetooth LE Landscape for Retail

Bluetooth LE is a game-changer for the retail industry, enabling new levels of connectivity,…

Harnessing Ambient Energy for IoT: Silicon Labs’ New Energy Harvesting Solution

There’s a groundbreaking new concept emerging in the IoT (Internet of Things) world. We’ve…

2024 Bluetooth® Market Update: Expanded Capabilities for Greater Possibilities

Arguably the foundation of all modern technology, Bluetooth® has reinvented how we interact with…

Bluetooth Low Energy Fundamentals

The Bluetooth Low Energy (LE) Fundamentals Course is designed to give you the knowledge…

How to Build an Auracast Transmitter

This document covers the basic design principles for building an Auracast™ transmitter, explaining the…

An Overview of Auracast Broadcast Audio

This document describes the new Bluetooth® Low Energy (LE) broadcast topology with specific reference…

Bluetooth Digital Key Solutions Continue to Innovate, Driving the Development of an Intelligent Vehicle Ecosystem

As automotive intelligence accelerates, digital keys are sparking a global trend. From an ecological…

Answers to Commonly Asked Questions About Bluetooth Technology and the Ambient IoT

The emergence of Ambient IoT devices represents a significant leap in the evolution of…

Transforming Spaces with Bluetooth LE Audio Auracast

In this video, we introduce the new NXH3675 Bluetooth LE chipset from NXP Semiconductors,…

High-Accuracy Low-Power Secure Ranging using Bluetooth® Channel Sounding

Many applications use Bluetooth-based ranging and localization using received signal strength indication (RSSI), including…

2024 Bluetooth® Market Update

The 2024 Bluetooth® Market Update examines the direction and adoption of Bluetooth technology.

Auracast Broadcast Audio Retrofit Solutions and Opportunities

This report by ABI Research delves into the opportunity for public spaces to offer…

Revolutionizing Online Order Fulfillment: Managing Mis Shipments

Discover how Wiliot, an ambient Internet of Things (IoT) pioneer, is revolutionizing the online…

What's the Range of Auracast Broadcast Audio?

Get the answer to the question everyone’s asking. Find out what the coverage area…

Can You Add Auracast Support to Existing Devices?

Are you waiting for native Auracast™ support? You might not have to. Find out…

Is the Number of Auracast Receivers Really Unlimited?

Not convinced? Learn how an unlimited number of Auracast™ receivers can join a single…

Retail Pharmacy

A leading retailer is collaborating with Wiliot, an ambient Internet of Things (IoT) pioneer,…

The Bluetooth® Low Energy Primer

Are you new to Bluetooth Low Energy? Learn about its constituent parts, features, and how it works.

Introducing Bluetooth® LE Audio

Now available for free digital download, get your copy of this in-depth, technical overview of the LE Audio specifications.

Bluetooth® Technology for Linux Developers

Learn how to use the interprocess communication system D-Bus and the BlueZ APIs to create Bluetooth applications for Linux computers.

Designing and Developing Bluetooth® Internet Gateways

Learn about Bluetooth® internet gateways, how to make them secure and scalable, and design and implement your own...

 Get Help