Bluetooth World 2017 Dates Set and Opens Call for Participation

Santa Clara Convention Center

Interactive expo and workshops bring Bluetooth® technology and the IoT to life March 28-29, 2017

Kirkland, Washington – October 26, 2016 – The Bluetooth Special Interest Group (SIG) announced the fourth annual Bluetooth World will be held on March 28-29, 2017 at the Santa Clara Convention Center. A refreshed format offers attendees and participants a unique opportunity to experience the power and potential of Bluetooth and see the Internet of Things (IoT) in action. You can join Bluetooth, groundbreaking developers, and industry-leading influencers at this premier wireless event by attending, partnering, speaking, and exhibiting. 

“Bluetooth is the backbone of the IoT today, from adding connectivity to lifesaving devices, like glucometers, to novel products, like toothbrushes, and everything in between. The advancements of Bluetooth 5 and Bluetooth with mesh functionality will transform the interactions between people and devices as well as the way devices work with each other – fulfilling the promise of an effortless and seamless IoT,” said Katy Scheck, Director of Marketing, Bluetooth SIG. “Bluetooth World presents an unprecedented opportunity to experience groundbreaking technology and learn more about how Bluetooth 5 and mesh networking with Bluetooth will forge greater IoT accessibility, interoperability, and reliability.”

The free-to-attend, two-day event includes forward-thinking keynotes, developer workshops with live trainings, a hackathon, networking sessions, and a 22,000-square-foot interactive exhibition that features:

Smart Home Zone – with various built-out rooms to showcase the latest in home automation

Audio Zone – with audio solutions from headsets to earbuds, headphones, full-home speaker systems, and hearing aids

Health and Fitness Zone – with gaming areas, sporting and medical centers, and wearables

Analyzer Kiosks and De-Bug Sessions – to test your Bluetooth devices

Innovation Spotlight – for company presentations and product launches

“Bluetooth is playing a big role in the IoT ecosystem, and this is the event where all the big players in Bluetooth are in one place. If there is one place to meet them all, this is it,” said KK Wong, Vice President, Xiaomi.

To register and attend Bluetooth World, visit https://bluetoothworldevent.com/forms/expo-registration.    

If you’re interested in exhibiting your latest IoT innovations, visit https://bluetoothworldevent.com/exhibit.

For partnership and sponsorship information, speaking opportunities, or any general show, marketing, or press inquiries, visit https://bluetoothworldevent.com/contact

About Bluetooth® Wireless Technology

Bluetooth is the global wireless standard for simple, secure connectivity. Propelled by a global community of more than 30,000 companies, Bluetooth serves to unify, harmonize, and drive innovation in the vast range of connected devices all around us. Through collective creation and shared technical standards, Bluetooth simplifies, secures and enriches the technology experience of users worldwide

Media Contacts:
Americas

Candice Eng
INK
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Europe, Middle East, Africa
Russell Lindsey
Octopus Group
+44 020 3772 8899
bluetoothsig@weareoctopusgroup.net

Asia-Pacific
CHINA
Lily Sun
Text100 China
86 10 59006800-103
lily.sun@text100.com.cn

JAPAN
Seiji Arimoto
Next PR
+81-3-4405-9537
bluetooth@next-pr.co.jp

KOREA
Suyong Choi
Strategic Marketing and Communications, Inc.
+82-2-3445-7469
sy.choi@oksmc.co.kr

TAIWAN
Zoe Chuang
Apex Communications Consultants
886-2-7718-7777 ext. 517
sig@apexpr.com.tw